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    • Home
    • Our Services
      • Persona and TAM
      • Multi-Channel Outreach
      • Marketing and ABM
      • Content Creation
      • Integration and Scoring
      • Reporting and Analytics
      • AI Automation
    • Markets
      • Technology and SaaS
      • Retail and eCommerce
      • Hospitality and Travel
      • Media and Entertainment
      • Consumer Goods and FMCG
      • Recruitment
    • Case Studies
      • Client Testimonials
      • Enterprise SaaS Sector
      • Mid-Market SaaS Sector
      • Series B SaaS Sector
      • Marketing Sector
      • Research and Data Sector
      • Printing Sector
      • Construction Sector
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    • Contact Us
    • Meet The Team
    • Resources
    • B2B Sales and Scale
    • Partners
    • Glossary
  • Home
  • Our Services
    • Persona and TAM
    • Multi-Channel Outreach
    • Marketing and ABM
    • Content Creation
    • Integration and Scoring
    • Reporting and Analytics
    • AI Automation
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    • Technology and SaaS
    • Retail and eCommerce
    • Hospitality and Travel
    • Media and Entertainment
    • Consumer Goods and FMCG
    • Recruitment
  • Case Studies
    • Client Testimonials
    • Enterprise SaaS Sector
    • Mid-Market SaaS Sector
    • Series B SaaS Sector
    • Marketing Sector
    • Research and Data Sector
    • Printing Sector
    • Construction Sector
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  • Meet The Team
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  • Glossary
Market Research - Case Study

Unlock Your Business Potential: Data-Driven Outreach

Client Overview

Client Type: UK-Based Commercial Intelligence Firm
Industry: B2B Data & Market Research
Focus: Outreach Enablement, Client Engagement, Revenue Activation

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Where They Were Stuck

The Challenges

Despite having world-class market data, this commercial insights firm was struggling to turn insight into income. Key issues included:

  • No structured outreach strategy to engage clients using existing data
  • Low customer visibility and declining loyalty
  • Internal capacity constraints made scaling outreach feel unmanageable
     

Our Approach

Twelftree Consulting designed a lean, insight-led growth engine — enabling strategic outreach without overwhelming internal teams:

  • Aligned GTM strategy to real commercial outcomes — not vanity metrics
  • Built a full-funnel outreach programme for both new and existing client 
  • Automated key engagement workflows to minimise team workload
  • Developed brand content that positioned the firm as a strategic advisor, not just a data supplier

Business Impact

  • Transformed market insight into a revenue-generating engine
  • Increased relevance and engagement across key customer segments
  • Established a scalable outreach system tied directly to business goals
  • Elevated brand perception and deepened client loyalty through smarter conversations

Want to Turn Insight Into Revenue Conversations?

We help data-rich businesses activate insight with lean, high-impact outreach that drives growth.

“We didn’t know our customers as well as we should have — but that changed fast. Michael built a strategy that drove visibility, relevance, and engagement without overloading our team. The result? Real conversations, genuine interest, and lasting loyalty.”
– Managing Director, Insights and Analytics

Contact Us Today

Ready to take your business to the next level? Contact us today to learn more about our consulting services and how we can help you achieve your goals.

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